Powering digital transformation for auto dealers
Today, the auto dealer landscape and customer profile, buying expectations, and expectations from the dealer are changing more rapidly than in any other industry. Staying the same is not an option.
myautoIQ helps dealers adapt quickly by bringing in the core capability needed for the transformation: zero-touch, personalized automation at scale.
Engage every customer like an individual
We live in a world where online businesses know a lot about you and use data and machine learning to get significant revenue and customer loyalty uptick. AI-driven personalization, recommendation, and predictions have increasingly become central to our lives, whether we watch our favorite streaming movie channel, listen to music, or shop online.
However, this unprecedented innovation seems to be missing the location-based businesses like the retail auto industry. Being car lovers at heart, we asked why? Why can't an auto business use the same super technology to boost sales and personalize customer interactions and engagement?
When a customer walks into my dealership, why can I not get all the information about customers in real time? Being sci-fi movie geeks, we visualized a hologram surrounding each customer, which gives the dealers all the information regarding the customer and their vehicle for optimal engagement, selling, and retention. Wouldn't that be cool? That thought is what got myautoIQ rolling in 2018.
What makes myautoIQ different?
Customer engagement starts with knowing the customer—where they are in their journey and what their needs, preferences, and wants are. In a first for the auto dealer industry, myautoIQ AI-Engine provides a real-time 360-degree view of your auto-customer with minimal information, just name, and email.
AI without direct business workflow integration has limited effectiveness. That’s why myautoIQ ensures that it fits your business workflow, automating the relevant sales and marketing processes. myautoIQ does the heavy lifting while working seamlessly so that you can focus on running your business!
myautoIQ algorithms create consumer personas by consuming millions of raw data points, including demographics, lifestyle, behavior, shopping, manufacturer, industry, vehicle preferences, vehicle specs, and industry valuations data, to enable your auto business to make data-driven decisions.
myautoIQ does not hide behind the kind of reports and numbers that leave businesses scratching their heads and asking, do I see value? We measure ourselves the same way you do—how many incremental sales were influenced, what’s my top and bottom line uptick, and how efficient is it?
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